James D. White, Top Brand CEO, Creates Winning Cultures

James D. White

It’s all about your people. That’s where legendary CEO and new LAI exclusive speaker James D. White encourages audiences to look when cultivating leadership and making transformative change.

A CEO's Perspective on Leadership

White, the former chairperson, president, and CEO of Jamba Juice, has more than 30-years-experience revitalizing some of the world’s leading brands. In talks, he shares personal insights on how to build strong bridges between the boardroom and the shop floor and why investing in your workforce is key.

A passionate champion for diversity, equity, and inclusion, he takes audiences on his journey as a Black executive who “never had one promotion based on potential”— beginning with learning the ins and outs of effective leadership at Coca-Cola before moving into executive roles at Safeway, Gillette, and Nestle-Purina Petcare, and then taking on his most ambitious challenge: refreshing Jamba Juice from smoothie shop into global lifestyle brand in just three years.

White draws from his time spearheading successful turnarounds and growth at top companies to provide real-life examples of how effective leaders overcome challenges, engage their employees, and instill a sense of purpose and belonging in their people to create winning cultures.

Anti-Racist Leadership

antiracist leadershipIn his book Anti-Racist Leadership, James D. White shares practical lessons and real-world examples of how today’s leaders can transform corporate culture in a race-conscious world and create organizations that are great places to work for all your endeavors. Sharing what led him to write his book, James D. White says that, “This book really summarizes how we view the world and how we’d like to catalyze this conversation moving forward.”

Jim Donald, co-chairman of Albertsons and former CEO of Starbucks, described the book as “A tool that touches every part of your personal and professional life, and gives you the steps to success in your endeavors.”

Jessica Alba, Founder and Chief Creative Officer of the Honest Company, calls the book as “An invaluable resource.”

In the Media

An expert in spearheading growth at leading brands and an adamant advocate for DEI, James D. White speaks on his experience as a seasoned board director for national brands and the importance of focusing on people to revitalize business. Some of his recent media spotlights are included below:

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